NEWS COVERAGE

 
 

Madison Square Park Gingerbread Village

We built a tiny gingerbread village inside the annual life-sized gingerbread house at Madison Square Park!

 
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TIME MONEY Magazine

For months before leaving her corporate position, Morley kept up a hectic schedule. She worked her full-time job, took night classes part-time to finish her bachelor’s degree, and then came home and baked cookies into the early hours of the morning.

“I was working 20-hour days, seven days a week, for eight months,” Morley says.

Morley attributes much of her ambition to growing up as a first-generation American.

Her parents immigrated to America from Spain and Colombia and instilled in Morley her relentless drive and the idea that if you put in the effort, your dreams will be realized and you will be successful.

“If you tell an immigrant all you have to do is work very hard, I think they believe it down to their core,” Morley says.

And when she left the investment bank Moelis & Company to pursue her dream, Morley’s family gave her their full support.

They were her first employees as she operated her business out of her home. Her mom helped with packaging, her sister assisted with decorating, and her brother worked as her baker. This also helped Morley keep her operating costs low.

“That’s how we all rally as the children of immigrants. Your family needs help, you work at their company,” Morley says.

Now, the custom cookie designer has eight employees and her own store in Brooklyn.